Changing Dynamics: Pump market trends and key growth drivers

The pump market in India is on a steady ascent, powered by a surging demand from agriculture, water and wastewater management, construction and diverse industrial applications. As per the Indian Pump Manufacturers’ Association, the rising infrastructure investments are set to propel its market size towards a $100 billion milestone by 2026, with a compound annual growth rate of 4 per cent. Efficient irrigation systems, expanding water and sewage networks, and improved safety measures in industrial liquid handling serve as key contributors to this growth. As the industry evolves, there is a greater focus on smart technologies, energy efficiency, advanced materials and customised solutions. Tapping these opportunities, pump manufacturers are looking to enlarge their export portfolio and meet diverse sectoral needs. This is supported by the government by promoting indigenous innovations and research and development (R&D).

Market segmentation and players

The pump market in India is seen as highly fragmented, with a mix of multinational corporations (MNCs) and strong domestic players dominating the organised sector. MNCs such as KSB, Grundfos, Wilo and Xylem constitute the premium product line, while domestic companies such as Kirloskar, CRI Pumps and Shakti Pumps are in the mid-market range. These companies face strong competition from one another and also from global players. Besides, the local pump manufacturers offer economical pump products. Alongside, a significant part of the unorganised sector consists of agricultural and small-scale industrial pump manufacturers. The large price difference of around 30 per cent offered by these two sectors has driven the growth of unorganised players due to better price margins.

The entire market is steadily growing owing to crucial strategies adopted by these market players. These involve manufacturing facility expansion, product diversification, partnerships and acquisitions, supported by a multi-tiered distribution system, growing online sales channels and robust after-sales service networks. This market has expanded significantly across India, with primary manufacturing hubs centred around Coimbatore in Tamil Nadu and Pune in Maharashtra. The important production centres are located in Ahmedabad and Rajkot in Gujarat, while the Delhi NCR region is catering to a large demand for industrial pumps.

Trends and developments

Deeper penetration and specialised use across sectors and industries

The rising investments in high-quality infrastructure by the government have opened wider channels for innovating with pumps. In the agricultural sector, increased adoption of advanced irrigation methods has necessitated the use of water pumps by farmers under government programmes such as PM-KUSUM. Further, the need for efficient water supply and sewage treatment, along with the development of desalination plants across the country, is  driving the demand for high-capacity pumps in the water sector. Similarly, as the oil and gas sector aims to expand oil refining capacity, it is facilitating the deployment of specialised pumps. In line with this, 16 pump packages have been recently provided for the Paradip-Numaligarh Crude Oil Pipeline project by Kirloskar Ebara Pumps Limited. The installation of pumps across four pumping stations under the project is instrumental in achieving the capacity expansion goals of Numaligarh Refinery Limited.

In addition, many industries are increasingly relying on efficient pumping systems such as power plants, for managing large volumes of fluid. The use of these systems has become crucial for safe firefighting, circulation of water in cooling systems and safe transportation of oils. Likewise, use cases of diverse advanced pumps such as multi-screw have widened in the mining, and oil and gas sectors, and chemical industries. Specialised vacuum pumps are also being offered by multiple key players for upgrading processes in the pharmaceutical, steel and primary metals industries.

Integration with smart technologies

The uptake of new-age technologies such as artificial intelligence (AI) and internet of things (IoT) is transforming pump operations in India. Pumps with IoT sensors provide real-time monitoring, predictive maintenance and remote management capabilities, while enhancing efficiency and reducing downtime. They help in continuously assessing the performance of pumps for temperature, pressure, vibration and energy consumption. One such development is the deployment of iPumpnet digital solution by Pump Academy Private Limited to optimise water supply network in Bengaluru. It involves the use of AI, IoT and machine learning to control and monitor pumping systems in the city under a project by Bangalore Water Supply and Sewerage Board. With the same objective, supervisory control and data acquisition-based systems are also being integrated with pumps to track any anomalies and potential failures across sectors.

Higher focus on energy efficiency

There is a growing emphasis on energy-efficient pumps to lower operational costs and minimise environmental impact. Manufacturers are developing pumps with advanced features such as variable frequency drives and variable speed drives. Additionally, renewable energy sources such as solar and wind power are increasingly being used to drive water pumps. These innovations will reduce the dependency of running pumps on diesel and lower carbon emissions. To this end, there is a steady movement towards widespread adoption of solar pumps as seen in the agricultural sector. The target, of adding 34.8 GW of solar power capacity by March 2026 under PM-KUSUM, set by the Ministry of New and Renewable Energy, is gradually achieved. Around 400 MW of solar capacity has been installed as of December 2024, out of the 9,962 MW targeted under its component A. A large number of domestic players have also come forward in a big way to support these installations, with Tata Power Solar setting up 97,000 solar pumps across the country so far.

Boost to exports

India’s pump exports have witnessed a positive growth, particularly to African and West Asian countries, driven by increasing global demand post-Covid. India exports pumps to more than 100 countries, with Europe, China and Turkey among its competitor markets. According to the Engineering Exports Promotion Council, pump exports rose by 4 per cent from 2022-23 to 2023-24. Despite the presence of foreign technologies, especially from Europe and the US, most industrial plants rely on Indian pumps, either through initial procurement, replacements, or import substitution. This preference stems from the superior after-sales service offered by Indian manufacturers, which is critical for the industrial sector. Indian pump manufacturers are consistently proving their reliability across industries, including the nuclear power sector, which emphasises indigenous development. Additionally, adherence to global standards such as API-610 for centrifugal pumps used in petroleum, petrochemical and gas industries has further enhanced the reputation and export potential of Indian pumps.

Increased material advancements and design customisation

Indian pump manufacturers aim to enhance their performance and durability by rapidly incorporating advanced materials and adaptable designs. There is an increasing reliance on materials such as stainless steel, superalloys and composite materials, which offer superior resistance to corrosion, abrasion and high temperatures. These materials are particularly valuable in handling aggressive fluids in industries such as chemicals, oil and gas, and wastewater management, and in reducing maintenance costs and downtime. Moreover, design customisation has become a key focus, with manufacturers offering pumps specifically designed for unique industrial needs. For instance, pharmaceutical and food processing industries demand pumps made from hygienic-grade materials to ensure contamination-free operations. At the same time, the power sector often requires high-pressure, high-capacity pumps tailored for thermal and nuclear power plants. To meet such demands, modular designs are gaining traction, allowing for flexible configurations and easy scalability. Features such as interchangeable components and standardised parts make maintenance easy and enable cost-effective upgrades, without replacing the entire system.

Future growth scenario and potential bottlenecks

The growth trajectory of the pump market in India shows immense potential, particularly in the export segment, where domestic manufacturers have a huge opportunity to expand their footprint. India currently holds a modest 1-1.5 per cent share of the approximately $90 billion global pump set market value, compared to China’s dominant 50 per cent. A significant boost in pump manufacturing and sales can be experienced by tapping the global market more actively, with Africa and West Asian countries being its potential markets. Regions such as Gujarat have already made strides in exports and similar encouragement for Coimbatore-based manufacturers could unlock further potential. However, geopolitical tensions pose challenges by disrupting supply chains, inflating raw material costs and imposing trade restrictions. This can delay production, increase prices and impact market stability. The government’s role is crucial to overcome these hiccups and build better sustenance for the domestic market. It is extending support to foster holistic R&D of newer pumps by providing access to advanced technologies and offering incentives to meet international standards. Initiatives such as the development of slurry pumps and smart pumps by the Scientific and Industrial Testing and Research Centre in Coimbatore underscore the importance of innovation in enhancing competitiveness.

Shubhangi Goswami